The internet casino industry has grown easily over the course of the last ten years. Whereas at the end of the 20th century there were only several dozens of online casinos available to players, over the last ten years their figures have grown exponentially and today gamblers have a choice of over a multitude of online casinos.
The rapid increase in the gaming industry of software providers and gaming brands has created a made welcome competition between the companies and have forced online casino to adopt a different approach from land-based casinos to marketing and promotion.
It became simplier and easier and quicker to download and read and install casino applications, and later on with the advancement of Flash technology many casinos could offer players to play their favorite internet casino games directly from their google chrome without the need to download whatever heavy software on to most of the computers.
During the period of a few short years a lot of people have gained access to personal computers, as mass production in personal computer have caused values to decline, this corresponded with vast improvements for internet connections and the increase from internet surfing speed.
During the late the twentieth century Las Vegas got revived from a mobsters-run the city and turned more business. Huge casinos were assembled and offered non-gambling related entertainment to attract visiting families and also started holding large conventions which changed Las Vegas to the convention capital of the US.
Land-based casinos, especially in the US, have usually promoted themselves as fun-filled places where men, and later on also women, may gamble and have a good time of course, if they gamble enough their particular hotel rooms will be comped through casino to encourage superior rollers to come and wager at their restaurant.
The introduction of internet casinos in the late 90’s have served as some other blow to places including Las Vegas, Atlantic City and Monte Carlo. Suddenly individuals were given the option of gaming from the comfort of their own personal homes with a click associated with a button.
However in those many not everybody had a personal desktop computer and those who did was required to surf the internet using dial-up connections which were slow and patchy. This proved to be problems and in retrospect we could see that these two factors induced a delay in the first set of of online casinos.
Now it became much easier designed for the average Joe to own a computer and surf the net at a reasonable speed. Once this was possible online casinos could not be stopped.
Tourism prospered, but profits from poker have slowly started declining and places like Macau have started competing with Las Vegas as the city whose profits most from casino.
In Las Vegas, Nevada any casinos have realized, following their establishment that if they want to attract the guys to gamble they need to provide entertainment to women. 100 % free drinks were offered to the ladies waiting for their husbands or lovers who were with the tables playing.
Online casinos are not able to offer their patrons free drinks and resort rooms therefore they had to come up with additional means of promotion in order to attract gamblers. This signaled that birth of online gambling house bonuses and merchandize marketing promotions.
When slots were introduced the game largely drew bored women exactly who had nothing better to undertake in the casino. The internet casino owners have quickly uncovered an additional source of income and started out heavily promoting the game to make sure you women.
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